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A New Era Of HR In Vietnam

November 16, 2024


Wink Hotels’ success in creating an exceptional workplace culture has positioned the company as a trailblazer in the Vietnamese HR landscape. By prioritizing employee experience, fostering a culture of innovation, and leveraging technology to enhance HR processes, Wink Hotels has redefined what it means to be an employer of choice in the region.

HR Asia’s Insights

Ms. Ivan, Ms. Ivan, a seasoned lead auditor for the HR Asia Awards program, shed light on the distinctive attributes that set this year’s Vietnamese winners apart:

“The standout winners showcased a profound understanding of their employees’ needs, going beyond the superficial to create a nurturing work environment. They invested in initiatives that supported both professional and personal growth, recognizing that employee well-being extends far beyond monetary rewards.”

Moreover, Ms. Ivan emphasized the importance of open communication and transparency:

“The winning companies excelled at active listening. By leveraging employee surveys, regular pulse checks, and candid focus group discussions, they gained invaluable insights into their employees’ needs and aspirations. This empowered them to develop tailored action plans that genuinely supported their people.”

Insights From Industry Leaders

To gain insights into the future of work in Vietnam, we interviewed several HR experts who have been recognized with prestigious HR Asia Awards. The theme of this year’s awards, ‘The Definitive Z Choice’ highlighted the importance of understanding and engaging with Gen Z employees.

Tasco, anticipating the rising influence of Gen Z, has proactively reached out to young talent through events at universities, both domestically and internationally.

Mr. Trương Thanh Sơn – Vice Deputy Of Training Director of Tasco emphasized the company’s commitment to employee development and well-being, particularly for Gen Z. He stated, “At Tasco, we view our employees as our most valuable assets. We invest in their growth through targeted training, mentorship, and clear career paths. Additionally, we prioritize their overall well-being by offering flexible work arrangements, comprehensive benefits, and a supportive workplace culture.”

Mr. Tôn Thất Anh Vũ, Manulife Vietnam’s Chief Human Resources Officer, echoed this sentiment. In an industry like insurance that prioritizes human connection, he emphasized the importance of people in driving success. “At Manulife, we value each individual and prioritize employee development,” he said. “We foster a culture where employees can take ownership of their work, generate new ideas, and contribute to enhancing customer service. The collective growth of our employees fuels our company’s success.”

Wink Hotels’ Secret Sauce

According to Selena Tran, Wink Hotels’ People & Culture Manager, the brand’s success in cultivating an exceptional workplace is a result of several key ingredients.

  • Authenticity: Encourage staff to be genuine, true to themselves, and transparent in their interactions with guests. Authenticity fosters trust and meaningful connections.
  • Fun and Creativity: Embrace a playful spirit! Encourage staff to inject fun into their work, whether it’s surprising guests with unexpected treats, organizing impromptu dance sessions, or creating memorable moments.
  • Passion for Hospitality: Instill a deep love for hospitality. Staff should genuinely care about guests’ well-being, ensuring their comfort, safety, and satisfaction throughout their stay.
  • Adaptability: The 24-hour nature of the hotel demands flexibility. Staff can handle diverse situations, adapt to changing needs, and maintain a positive attitude.
  • Team Collaboration: Foster teamwork across shifts. Effective communication ensures continuity and seamless guest experiences.
  • Local Pride: Celebrate Vietnam’s culture, flavors, and traditions. Staff can share local insights, recommend hidden gems, and create an authentic Vietnamese experience.

By prioritizing these areas, Wink Hotels has created a workplace where employees are empowered to reach their full potential and contribute to the company’s success.